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Facebook; Using the Social Media Application to Engage Current + Future Clients

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Why Facebook

There’s tons of buzz about Twitter, Pinterest, and even using apps like Instagram to promote your business and engage current or future clients.

Lessons for Entrepreneurs & Anyone with a Dream from ‘The Company Men’; a Film About Finance’s Stark Reality

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“The Company Men” is over two years old now, but there are still many themes and ideas from the film that ring true.

Brand Building, A Motivational Outlook

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I’ve come to the conclusion that what’s good for the goose isn’t necessarily as good for the gander.

Interesting Read: Who Moved My Cheese?


Who Moved My Cheese by Spencer Johnson, M.D. has been around a while but I just got ahold of it over the weekend.

Great Brand Awareness Compels Consumer Spending

What we saw today with Apple’s iPhone 5 launch is proof that brand awareness is the key component to a successful brand.

Ideas for Planning a Publicity Campaign

The word planning automatically fills the mind with thoughts and images of a lengthy to-do list, scattered notes and paper.